SEO Content Marketing
The Power of Content Marketing
Content marketing is in line with the internet’s future and the authenticity that search engines are looking for. Relevant, valuable content and multimedia will attract customers back to your website. It is a powerful strategy with scalability and strong ROI (Return on Investment).
As an SEO marketing strategy, content creation has long-term benefits as it offers backlinking opportunity and shareability in online web spaces. Marketing trends also favor thought leadership content as it provides the potential to produce the best resource on the internet.
What is the ROI on Best-in-Class Content?
Content marketing is very much King.
Being the ultimate lead generation and inbound marketing strategy, it allows businesses to create and invest in ‘digital assets’ that generate conversions over time. Although returns on content can take over 12 months to pay off, the overall ROI on the horizon can be astronomical.
In truth, there is no ROI in marketing better than content marketing done at an elite level. Content strategies are scalable and they are consistent. It all depends on the execution.
Content Drivers to Launch Your Brand
Content creation has become the principal focus of our work here at Luden, with an entire Best of Class Content division aimed at procuring exceptional content for global clients.
Our writers and project managers have an innovative flair for copy and outreach highly regarded platforms so that we can produce the best content for you. With a quick turnaround time, we will drive large scale projects to put you ahead of any competitor in your way.
FAQs
What is the Difference Between Content Marketing and Copywriting?
Content marketing is the process of creating and sharing content to catch a reader's eye and turn them into repeat customers or long-term prospects.
Copywriting, on the other hand, has more of a short-term goal in that it aims to get the reader to take action or do something specific. Whether it be subscribing to a particular service or newsletter, or buying your product, it is a here-and-now thing, not a long-term solution
How Long Should Good Content Be?
Good content can’t be thin (under 750 words), but shouldn’t be inappropriately long. A happy medium is always between 800 and 1,800 words.
Google used to reward long-form content, which just meant you could write a 5000-word article and rank. Now, Google rewards content that is an appropriate length, meets search intent, and is easily digestible for a reader.
How Important is SEO for Content Marketing?
SEO is essential for content marketing. Without building an online presence, your content will never be seen by your audience.
SEO and content marketing can be implemented separately, but they complement each other in a manner that will fuel your online growth.